Looking to make some New Year’s resolutions for your marketing programs? ClickZ suggests seven ways for marketers to ring in 2005. It comes down to driving and tracking traffic, testing your marketing campaigns, focusing on customers, trying new programs, ensuring customer privacy, scheduling campaigns, and modeling customer lifetime value.

However, no matter what resolutions you make for your business in 2005, remember to look back on past years and focus on improvements. Instead of dwelling on past mistakes, learn from them and look to make lasting improvements. Drink a cup o’kindness yet for auld lang syne.

Vancouver Marketing Consultant Blog: www.AndreaCoutu.com. (c) 2005 by Andrea Coutu.