BC Place’s roof has collapsed for a second time. Back in the 1980s, the host of a CBC TV show called Switchback caused a bit of an uproar when he showed footage of the domed roof deflating. Of course, it was later revealed that Switchback was playing the inflation of the dome backwards. Nice hoax. […]

While shopping at Park Royal Village this weekend, I noticed that Lulu Lemon was advertising a “guys’ shopping night”. Snacks, sports, drinks and gift wrapping. It sounds like a great way to lure guys into a small shop full of spandex-like clothing — somewhere you wouldn’t normally find men. Clever target marketing. (c) 2006 by […]

Every week, I receive emails from people who want to become consultants. They often ask to meet with me so that they can learn about the success I’ve had as an independent consultant. Because of my success — on both the business and family front — I don’t have time to meet with people any […]

The Blue Edge Organic Cafe in Coal Harbour really understands marketing. The Blue Edge has a good understanding of its target market and has created a whole product to meet the needs of that market. Situated at the foot of Nicola Street, adjacent to the Coal Harbour Community Centre, the cafe has stunning views of […]

After much debate, I’ve decided to introduce ads on this blog. The content of this blog falls outside that of my general marketing consulting site. Most of the people reading it are interested in the blog content, as opposed to marketing consulting services. So I see this as separate from the rest of the website. […]

Today, I was in a mall. Someone had put up a new poster, outlining the many dishes available at a new restaurant. The poster included pictures of all the foods, along with prices. But there was no restaurant name or any suggestion of where one could partake of these delicacies! Make sure you include your […]

While cruising the web today, I found Marketing Headhunter Blog. Regardless of whether you’re looking for a job in marketing or not, the site has a lot of industry news and tips that can help you build your marketing career. (c) 2006 by Andrea Coutu. Vancouver Marketing Consultant. All rights reserved.

After a hiatus that was far too long, I’m back at blogging again. I’ll be updating this site on a more regular basis, although not quite as often as I was before my injury. (c) 2006 by Andrea Coutu. Vancouver Marketing Consultant. All rights reserved.

Just a quick note to say that I’ll be posting less frequently than normal for the next little while, due to an injury. I had to decide between continuing with my marketing consulting for Vancouver and blogging for the world. (c) 2006 by Andrea Coutu. Vancouver Marketing Consultant. All rights reserved.